ICA Regional Hub Thailand 2026

Proceedings Articles

Browse the conference proceedings article list prepared by the organizing team. Each entry includes the article title, author information, page range, and a direct PDF download link.

23 Articles
Date of publication - 24th July 2026
655Proceedings Pages
PDFFull Text Files

Article List

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No. 1

Development of Thai Tourism Communication and Representation: A Case Study of Osotho Magazine

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No. 2

From Columnists to Influencers: Digital Transformation and Independent Professionalism among Thai Football Journalists

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No. 3

Reclaiming the Tourist Gaze: Indigenous Self-Representation Among Peruvian Creators and Its Resonance with Southeast Asia

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No. 4

The Influence of The Booktok Media Community on The Book Purchasing Decision Behavior of Thai Readers

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No. 5

Political Identity as a Driver of Inadvertent Disinformation Sharing: Evidence From Thailand and Implications for Civic Participation

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No. 6

Bridging the Implementation Gap in One Health: A Systematic Review of Governance, Pathogen Dynamics, and Socio-Behavioral Interfaces in the Poultry Sector

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No. 7

Bridging the Knowledge-Behavior Gap: A Health Communication Study of Liver Fluke Prevention in Thailand

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No. 8

National Self-Reliance in Discursive Legitimation: A Study of Vietnam’s “New Era” Discourse in State Media

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No. 9

Storytelling Of Bangkok Street Food on YouTube: A Case Study of The Bangkokciaga Channel

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No. 10

Silencing the Rational: Affective Publics and Power Imbalances in the Digital Discourse of Indonesia’s Free Nutritious Meal Program

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No. 11

Health Misinformation on Social Media: An Analysis of TikTok Content Related to Non-Communicable Diseases in the Philippines and Thailand

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No. 12

The Personal Branding Process of Historical Knowledge Influencers: A Case Study of Dr. Wit Sittivaekin and Nat Klinmalee (Farose)

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No. 13

Media Coverage of Crime and Its Effects on Thai Audiences’ Perceptions of Criminal Suspects and Persons of Interest

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No. 14

US For-Profit, Nonprofit, and Public Medical Actors in Indonesia’s E-Health Space: Contesting Information Authority Through Multiplicity

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No. 15

The Impacts of China’s SEA-H2X Submarine Cable: A Telecommunications Regulatory Study Under the NBTC Framework

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No. 16

Benevolent Leadership as a Relational Communication Signal: A Social Exchange Perspective on Customer Service Behavior

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No. 17

The Marketing Communication Governance in the Digital Era: An Analysis of Substantive Provisions and Practical Gaps

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No. 18

A DEMATEL-Based Systems Analysis of Health and Safety Risk Drivers Among Marginalized Worker Populations

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No. 19

Constructing Thai Boys' Love (Y) Series as Soft Power through Thai Online News Media

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No. 20

A State-of-Knowledge Survey of Fact-Checking Research in Communication Studies: A Systematic Review and Keyword Co-occurrence Analysis

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No. 21

Health Communication through Edutainment: A Case Study of the Short Film "Raw Pork, Deafness, Do You Know?" By Tai Baan x Department of Disease Control

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No. 22

The Influence Of Social Media Content On Vietnamese Gen Z’s Domestic Tourism Intention: The Mediating Roles Of Flow Experience And Destination Envy

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No. 23

The Sonic Sovereignty of the Voiceless: Silence, Inequality, and Recognition in Southeast Asian Cinema

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Organized by
Organizer 1 Organizer 2
In collaboration with
Thai Media Fund
In Partnership with
CMCT
COSCI SWU
GSCM NIDA
JC Thammasat
MassComm Chiang Mai University
PSU Faculty of Communication Sciences
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